Merchandising Tips

Increase Sales with Cross Merchandising

Seedling and Fogg-It nozzles on clip strips with seeds
Syphonject siphon injectors on a clip strip merchandised with Drammatic Organic Fertilizers
Garden Gard Hose Guide (60058) displayed on shelves with garden hoses
Dramm Shut-Offs and Hose Protectors on clip strips near garden hoses
Place Dramm displays in high traffic areas — near live goods, bedding plants, or check-out area.
Orderly displays attract attention: Merchandise colors in ROY G BIV order (red, orange, yellow, green, indigo (blue) and violet (berry)) for visual appeal-see display samples throughout catalog
Consider organics: Distinguish organic fertilizers/products from conventional to make choosing easier for your customers. Many consumers will choose “Earth Friendly” when given the option.